LIKE, COMMENT + SHARE: 6 WAYS YOUR SOCIAL MEDIA ENGAGEMENT HELPS SMALL BUSINESSES SUCCEED!

Most of us know by now that supporting small, local and artisan businesses is important. What you may not know is that shopping isn't the only way to support and give props to the businesses you love. Engaging with small businesses you enjoy on social media is a valuable tool for supporting and sharing the #smallbiz love. 

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#MAKERSTORIES // RANAE of FAIRE DE LA MODE

From the beginning I sought to define the Faire de la Mode brand as an inclusive sisterhood, a celebration of girl power, representative of women of all backgrounds and orientations-- something I found lacking in the fashion industry and have personally experienced myself as a woman of colour.

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#SMALLBIZ PROFILES // HEIDI-MARIE OF LUANA'S BOOKSHELF

I'm Heidi-Marie, the founder of LuAna's Bookshelf. LuAna's Bookshelf is dedicated to raising money for schools all over the world by empowering children to help take control of their own education. I travel the world with and find poor schools in desperate need of funding. Together with the children of these schools, I create a storybook to sell and raise money for their school. No two books are the same. Every illustration within the book is a collaboration, each element drawn by different children from the school. The books also contain special elements relating to the specific country they were created in, and each book is printed both in English and the language of the children printed just below, allowing the reader to experience the many languages of this world. By being part of the creation of these books, the children feel that they are in control of their education and their future.  

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#SMALLBIZ PROFILES // KIRSTEN MCCARTHY OF BLOOMFIELD NATURAL SOAPS

I believe in giving my customers a soap that is made with love and respect for the natural environment. I think that people really need to start working together and taking responsibility to make nature cleaner. I am passionate about connecting with people and sharing my beautiful soap with them.  

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MAKER STORIES // AVE OF AVE MARIABELL DESIGNS

Ave Mariabell Designs is a series of minimalist, city skyline designs. The designs unite people together by celebrating cities that we love, and cities that have changed our lives. You can take a piece of the city you love home with you, whether it is a large-scale wall decal, canvas print or gift item. Inspired by the minimalism, geometry and colour palette of the traditional shoji screen, Ave Mariabell's city skylines look fabulous in a Scandinavian or Japanese inspired home. 

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#SMALLBIZ PROFILES // ANITA SHIELS OF ANITA SHIELS ART

Interestingly enough I never dreamed of selling my art as a business. It blossomed from a hobby into a small little business because of the feedback and support of family and friends. I have 2 boys and have been lucky enough to dedicate my time to raising them. Now that they are more independent, I have more time to work on my art. With the piles of art growing around the house, a friend encouraged me to contact a local store to see if they would be interested in selling some of my pieces and that is where Anita Shiels Art started.

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#SMALLBIZ PROFILES // DAFNA LIFSHITZ OF KNOT YOU KNOT ME

Fast forward to 2017. I remember macrame from being a child of the 70’s and 80’s. We had some in our home as well, and so when my mom asked me to make her some plant hangers, I was up for the challenge. I taught myself a few knots (thank you YouTube) and from there I was hooked.

I started making wall hangings and plant hangers, and opened my Etsy shop in 2017. Soon I started making necklaces for myself. They were fun little projects that I enjoyed making and wearing. When people started asking me about them, I knew I was onto something. Now I mostly make fiber jewellery.

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