5 ESSENTIAL VISUAL CONTENT TOOLS FOR MAKERS AND ARTISANS

5 ESSENTIAL VISUAL CONTENT TOOLS FOR MAKERS AND ARTISANS

 As a maker, you have to fill many roles. A common one is that of visual content creator. Crafting and integrating visuals into the promotion of your work is a valuable component of maker success. Research gathered by MDG Advertising shows that:

·      “Articles with relevant images get 94% more views, on average, compared to articles without images.”

·      “67% of consumers say that the quality of a product image is “very important” in selecting and purchasing the product.”

·      On average “People remember only 10% of information three days after hearing it.  Adding a picture can improve recall to 65%.”

 Here are 5 tools that can help you create high quality visuals to showcase your maker business.

 

COOLORS

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 Color ideas, palettes, patterns, and trends. The super fast color schemes generator! Create, save and share perfect palettes in seconds!

What others say:

“The web site and iOS app Coloors makes finding new palettes as easy as pressing the space bar. When you load up Coolors, it will instantly generate a palette of five colors that play nice with each other.” (Patrick Allen on Lifehacker)

 

FONT SQUIRREL

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 All things fonts, font-face and web fonts. Handpicked, high quality, commercial-use fonts.

What others say:

 “Great site with a good number of fonts, this too offers commercial and free usage fonts. This site also has a cool Web-font Generator and a Font Identifier to create new fonts, or identify fonts from image uploads.”  (https://visualdeck.co)

 

 PEXELS

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 Free stock photos & videos shared by talented creators.

What others say:

Pexels provides high quality and completely free stock photos licensed under the Creative Commons Zero (CC0) license. All photos are nicely tagged, searchable and also easy to discover through their discover pages.” (Christopher Grimmer, Snappa Blog)

 

PICMONKEY

Photo editor, design maker, idea realizer. Everything you need to make your ideas come to life.

What others say:

“PicMonkey is an online photo editing software that allows users to edit images, as well as add filters, text, and other effects. They also have tools for collage-making, retouching, and creating graphics for print. We compiled PicMonkey user reviews from our website and from around the web and determined that it has generally positive ratings.”  (Eunice Quilla, FitsSmallBusiness)

 

RESIZEIMAGE

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Crop and resize any image to the exact pixels or proportion you specify and reduce the file size significantly without losing quality.

What others say:

Offers many options for resizing including the ability to specify the exact dimensions. You can also rotate, crop, change the format and optimize the image for the web or for best quality. The site also offers the option to make Gifs, resize MP3 files, convert PDF files to JPEG and compress JPEG files.” (Techjunkie.com)

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